Tata motors (TTM) – Indias No. 1 auto maker was recently in news for two completely opposite achievements. As promised they did come up with an easily affordable (low cost) people’s car Tata Nano. I personally am very happy to see such a innovative yet practical idea. At the same time they are also bidding for Fords Luxury brand cars – Jaguar, Land rover.
I am a believer of “Do one thing and Do it right”. I can’t understand how the above two completely opposite business models can fit in the same company.
I am hoping everything will go fine for tatas.