Its another interesting book that I bought few years back and was in my waiting list. One good thing about non-fictions are you will get lots to learn in the course of reading the book.

Malcolm Gladwell’s Tipping point unveils some interesting facts that was unknow for long time..well atlease for me.  He surely has a different perspective of analyzing things. This book is based on 3 basic principles of  epidemic transmission, Power of context,  law of few and stickiness.We can find lots of examples on each of the principle.

Over all its an excellent book and i’m looking forward to read outliers soon.

I was reading Malcolm Gladwell’s – The Tipping Point and came across a section in which he talks about the a survey that shows the importance of having a strong social network.  Here the excerpt from the  book -

In his classic 1974 study Getting a Job, Granovetter looked at several hundred professional and technical workers from the Boston suburb of Newton, interviewing them in some detail on their employment history. He found that 36 percent of those he talked to found their job through a personal connection. Another 18.8 percent used formal means — advertisements, headhunters and roughly 20 percent applied directly.

Suddenly I could see lights flashing in my mind. I could easily agree with this theory as I have personally seen the importance of having an acquaintance and the power of “word of mouth”.

I could easily see a parallel between this book and the driving force behind the modern day social networking site linkedin.

I bought this book almost 2 years  ago but now I got a chance to read it. (yes this is the previous version of the book)  I am thinking why I did not read  this book earlier. The author has a clear message in this book. The three parts Chasing It, Figuring It and Finding It is well balanced with information and keeps the reader thinking all the time.

Here are few selling points that I could recollect -

  • Case In Point – The crash dummies considered in the case study is interesting and after few pages we will be completely involved with the characters and their financial health.
  • Although the major part of this book revolves around the Eisenberg Uncertainty Principles there are some other highlights like The ten commandments and Mr Four Percent which are interesting.
  • As most of us are aware of the formula mortgage/Rental spending can go up to 1/3 of the take home salary. Here we can find some detailed discussion on this topic.
  • The best part of the book is George Kinder’s Three Big Ones. As given in the book we can realize our “Number”.
  • The bottom lines and The number quick and dirty is a good way of concluding the book.

Almost every page has a reference to a book and most of which I haven’t heard. This shows the authors book knowledge.  I may try to browse through some of the referred books. But before that I may have to read the next version of  The Number.

I  can give a 4.5/5 stars for this book.